Wednesday, May 6, 2009

Text Link Ads

PhotobucketThe income from TLA has dipped slightly over the last few months simply because I took the decision to stop selling them here at ProBlogger and most of my other blogs. This was because I wanted to focus more upon selling the 125 pixel ads instead and felt that the ads I was attracting were not as relevant to this site as they could have been. As it turns out this might have been a good move because it seems Google has been penalizing blogs that run them lately.

ProBlogger Job Boards

PhotobucketThe job boards here at ProBlogger continue to grow each month in the number of advertisements that are being bought. This enabled me to invest most of the money that they’d earned a while back into getting a new back end for the boards and to redesign them. It hit me today that the boards are now bringing in around $1000 a month in revenue which is pretty nice considering that they are now so low maintenance to run! I’ve just given a development team a new brief to expand the job boards in the coming month so stay tuned for some new features coming soon which could see this revenue increase and more importantly for it to become an even more useful resource to readers.

Saturday, May 2, 2009

Chitika


Last time I did this sort of summary Chitika ranked #1. This time around it has been overtaken by AdSense - not because Chitika slipped in how much it earned but because AdSense went up and because I also replaced a few Chitika ad units with WidgetBucks ones. Chitika offers a range of ad units that I experiment with. I find their eMiniMalls work best and that Related Product Units are also good. Their Shoplincs product isn’t performing as well as it once did for me - mainly because I’ve been promoting it less and have driven less traffic to it. Over the time I’ve been using Chitika they’ve now earned me over a quarter of a million dollars!

AdSense


When I survey bloggers about the methods that they use to make money from their blogs Google’s AdSense is always the number one response. It is a quick and easy way for bloggers of all sizes to display ads that are relevant to their content.

AdSense is a ‘contextual’ advertising program where publishers simply add a piece of code to their blogs that helps Google analyze what your page is about so they can serve ads on that topic. This increases the chances of your readers clicking the ad which increases the chances that you’ll earn something from them.

AdSense also provide a variety of other income streams to bloggers including a site search tool (you make money by people searching your site) and referral tools (where you can make money by recommending Google products).

AdSense is how I earn around 35% of my income as a full time blogger and I would thoroughly recommend it as a way of monetizing a blog - especially for those just starting out.